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The Tipping Point: how little things can make a big difference

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English
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ISBN:
9780316144797
9781600240058
9781600249464
9781594831713
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Grouping Information

Grouped Work ID272c2aa0-42b2-7c7d-e370-4767dae01887
Grouping Titletipping point how little things can make a big difference
Grouping Authormalcolm gladwell
Grouping Categorybook
Grouping LanguageEnglish (eng)
Last Grouping Update2020-09-26 14:59:37PM
Last Indexed2020-09-26 15:01:36PM
Novelist Primary ISBNnone

Solr Details

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display_description

Discover Malcolm Gladwell's breakthrough debut and explore the science behind viral trends in business, marketing, and human behavior.


The tipping point is that magic moment when an idea, trend, or social behavior crosses a threshold, tips, and spreads like wildfire. Just as a single sick person can start an epidemic of the flu, so too can a small but precisely targeted push cause a fashion trend, the popularity of a new product, or a drop in the crime rate. This widely acclaimed bestseller, in which Malcolm Gladwell explores and brilliantly illuminates the tipping point phenomenon, is already changing the way people throughout the world think about selling products and disseminating ideas.

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subject_facetAudiobooks
Causation
Contagion (Social psychology)
Context effects (Psychology)
Social psychology
title_displayThe Tipping Point How Little Things Can Make a Big Difference
title_fullThe Tipping Point How Little Things Can Make a Big Difference
The tipping point [sound recording] : how little things can make a big difference / Malcolm Gladwell
title_shortThe Tipping Point
title_subhow little things can make a big difference
topic_facetBusiness
Causation
Contagion (Social psychology)
Context effects (Psychology)
Nonfiction
Psychology
Social psychology
Sociology