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The Tipping Point: How Little Things Can Make a Big Difference

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ISBN:
9781600240058
9781600249464
9780316144797
9781594831713
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Grouping Information

Grouped Work ID 5954c9cd-f7c8-14c8-5b51-c9b2d29c941b
Grouping Title tipping point how little things can make a big difference
Grouping Author gladwell malcolm
Grouping Category book
Last Grouping Update 2019-09-22 05:48:22AM
Last Indexed 2019-09-22 05:49:36AM

Solr Details

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author Malcolm Gladwell
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Recorded Books, LLC.
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Leesville Community - Audio Books - Adult Nonfiction
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Northeast Regional - Audio Books - Adult Nonfiction
West Regional - Audio Books - Adult Nonfiction
display_description

Discover Malcolm Gladwell's breakthrough debut and explore the science behind viral trends in business, marketing, and human behavior.


The tipping point is that magic moment when an idea, trend, or social behavior crosses a threshold, tips, and spreads like wildfire. Just as a single sick person can start an epidemic of the flu, so too can a small but precisely targeted push cause a fashion trend, the popularity of a new product, or a drop in the crime rate. This widely acclaimed bestseller, in which Malcolm Gladwell explores and brilliantly illuminates the tipping point phenomenon, is already changing the way people throughout the world think about selling products and disseminating ideas.

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primary_isbn 9781600240058
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subject_facet Audiobooks
Causation
Contagion (Social psychology)
Context effects (Psychology)
Social psychology
title_display The Tipping Point
title_full The Tipping Point How Little Things Can Make a Big Difference
The tipping point [sound recording] : how little things can make a big difference / Malcolm Gladwell
title_short The Tipping Point
title_sub How Little Things Can Make a Big Difference
topic_facet Business
Causation
Contagion (Social psychology)
Context effects (Psychology)
Nonfiction
Psychology
Social psychology
Sociology