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Social media marketing all-in-one for dummies

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Grouping Information

Grouped Work ID9e950e99-8055-c135-7d81-d3cd9953dbe2
Grouping Titlesocial media marketing all in one for dummies
Grouping Authorjan zimmerman
Grouping Categorybook
Grouping LanguageEnglish (eng)
Last Grouping Update2021-01-17 07:35:28AM
Last Indexed2021-01-17 07:49:29AM
Novelist Primary ISBN9781118282304

Solr Details

auth_author2Ng, Deborah,
authorZimmerman, Jan
author2-roleNg, Deborah,author.
author_displayZimmerman, Jan
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Northeast Regional - Business

Learn the latest social media marketing techniques

Social media continues to evolve at breakneck speed, and the savvy marketer needs to keep up. This bestselling guide to social media marketing has been completely updated to cover the newest vehicles, including Groupon and Rue La La, location-based services like Foursquare, and new social networking sites like Google+ and Pinterest. Checklists, case studies, and examples will help you decide the best places to spend your marketing dollars, and you'll learn about valuable social media tools and analytics methods that can help you assess the success of your efforts.

  • A completely updated, all-in-one guide to social media marketing, a valuable way for businesses to reach current and new customers, assist customers with problems, and complete transactions
  • Covers the latest sites and location-based services including Groupon, Rue La La, Foursquare, Google+, Pinterest, and more
  • Minibooks examine the social media mix; tools and techniques; using content to grow your brand; Twitter, Facebook, Pinterest, and Google+ marketing; other sites; and how to measure results and build on success
  • The perfect guidebook for the social media strategist, website manager, marketer, publicist, or anyone in charge of implementing and managing an organization's social media strategy

Social Media Marketing All-in-One For Dummies, 2nd Edition helps you get the most from every minute and dollar you spend on marketing.

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Bib IdFormatFormat CategoryEditionLanguagePublisherPublication DatePhysical DescriptionAbridged
ils:721412BookBooks4th edition.EnglishJohn Wiley & Sons, Inc., [2017]xx, 716 pages : illustrations ; 24 cm.
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series For dummies
series_with_volume For dummies|
subject_facetInternet advertising
Internet marketing
Online social networks
Social marketing
Social media -- Marketing
title_displaySocial media marketing all-in-one for dummies
title_fullSocial Media Marketing All-in-One For Dummies
Social media marketing all-in-one for dummies / by Jan Zimmerman and Deborah Ng
title_shortSocial media marketing all-in-one for dummies
Internet advertising
Internet marketing
Online social networks
Social marketing
Social media